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JAM | Sep 28, 2025

Audi A6 Sportback e-tron: The new electric avant garde

/ Our Today

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(Photo: Contributed)

Recently debuted at the Audi Terminal on Oxford Road, the Audi A6 Sportback e-tron is the latest addition to an innovative family of all-electric volume models.

As the second model on the premium platform electric (PPE), it retains the familiar strengths of the PPE in terms of performance, range, efficiency, and charging capabilities. It is also the first model on the platform with a flat floor concept.

The A6 Sportback e-tron has a listed price of J$19.9 million and a special sale price of J$18.5 million marking the latest chapter in Audi’s commitment to premium all-electric mobility.

Damien Kerr, general manager at ATL Automotive for Audi Jamaica, remarked, “The A6 e-tron is the first all-electric Audi sedan to be available as a Sportback. Its striking design provides the best aerodynamics in Audi’s portfolio, and consequently, improved efficiency. With its long range of well over 700 kilometres and outstanding driving dynamics that are distinctly Audi, the A6 Sportback e-tron makes a compelling proposition to the driver desirous of a premium, sustainable driving experience. I do not doubt that the introduction of the A6 Sportback e-tron will get Jamaica even more excited about sustainable mobility.”

The clean body design emphasises dynamism, elegance, and progressiveness. At the front, the look is both harmonious and expressive, highlighted by customizable daytime running lights (DRLs) that offer a choice of eight digital light signatures.

The Audi A6 Sportback e-tron in Siam beige metallic. (Photo: Contributed)

Its ultra-slim design, combined with the wide grille, gives the A6 Sportback e-tron a low, commanding presence on the road. A black mask surrounds the fully enclosed, inverted Singleframe grille, underscoring the distinctive design language of the e-tron family.

The interior of the Audi A6 Sportback e-tron is systematically tailored to the user’s needs. The MMI panoramic display, featuring a curved design and OLED technology, comprises the 11.9-inch Audi virtual cockpit and the 14.5-inch MMI touch display, together with the 10.9-inch MMI passenger display, forming a visually distinct digital stage.

(OUR TODAY photo/Dennis Brown)

With a system output of up to 362 hp and the ability to accelerate from zero to 100 kilometres per hour in 5.4 seconds, the A6 Sportback e-tron performance delivers the sporty driving experience so typical of Audi. Powerful, compact, and highly efficient electric motors combined with a newly developed lithium-ion battery with a total net capacity of 94.9 kWh ensure a range of up to 756 kilometres. 

The battery can be charged using a fast charger, at a maximum speed of 270 kW; from 10 to 80 per cent in approximately 21 minutes. As is standard, every purchase of an electric vehicle through the ATL Automotive Group includes the complimentary installation of a home charging station for easy access.

The new Audi A6 Sportback e-tron is the most technologically advanced vehicle on Jamaican roads, offering a host of premium features. Highlights include a panoramic glass roof with switchable transparency, a Bang & Olufsen 3D premium sound system, and a phone compartment with inductive charging.

(Photo: Contributed)

The cabin is enhanced by upgraded ambient lighting, premium leather seats, and sustainable interior materials.

Sporty red brake callipers, virtual exterior mirrors, an augmented reality head-up display, adaptive cruise control, and high-capacity USB interfaces further elevate the driving experience.

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