The vibrant spirit of National Children’s Day at Sheffield Primary School reached new heights as members of the Beaches Negril Resort and Spa (BNG) team brought an abundance of joy and excitement to the students.

The day’s celebrations, organized in honor of Child Month, were observed under the theme ‘Stand Up, Speak Out, and Protect the Rights of the Child’.

The BNG team, armed with sweet treats and one-of-a-kind entertainment, was met with cheers and wide smiles, transforming the classroom into a playground of laughter and excitement. In addition, guests and the Sheffield Primary community were treated to a poem from Jamaica Cultural Development Commission (JCDC) festival finalist Korah-Lee Brown and a special dance routine from members of the student cohort.

Emphasis was placed on the observance of the National Children’s Day theme, as students were encouraged to speak up for themselves and speak out about any unacceptable behavior they have encountered or witnessed.

Vinnette Malcolm, the school’s principal, said it is imperative to speak life into children, as they are the next generation of leaders.

“At Sheffield Primary, we believe our students are very important. That is why we found it imperative to celebrate the children today because they are the future. We want them to know that they are truly special, and we wanted them to enjoy the day,” Malcolm expressed.

Aaliyah Cunningham, regional public relations manager at Beaches Negril Resort and Spa, noted that it is crucial to come together to support the development of youth and foster an environment where they feel valued.

“We want to encourage our children to raise their voices. The special treat also highlighted the community spirit and BNG’s commitment to nurturing local connections and spreading happiness among the nation’s youth,” Cunningham noted.

Child Month, which starts on May 1, is a period of raising awareness and advocating for the rights and protection of children in Jamaica.