| Mar 29, 2023

‘Beer Vibes Takeova’ lit up Junction Saturday night

/ Our Today

Reading Time: 3 minutes
These beautiful belles brought great energy and service to Shefiene Bar. (Photo: Contributed)

Residents of St Elizabeth showed up and showed out at the Junction ‘Beer Vibes Takeova’ last Saturday night (March 25), as the Great Jamaican Beer, Red Stripe, continued its community awareness initiative on its new, sleek bottle, the ‘Tall Boss’.

Patrons danced and sang along to old and new school dancehall hits courtesy of the skillful juggling of DJs Niney Badness, Koncussion, Roddy Lee, Aggressive, Shuggz, Lincoln and Fairy.

Several community bars were invited to set up temporary operations at the event and the bar operators were pleased to benefit from the influx of bucket deal sales owed to the crowd turnout.

From left: Santana Simpson, Antoneil Plummer, Brittany Swaby and Crissan Taylor were proud to represent the Gully Side Bar all the way from New Forest, Manchester. (Photo: Contributed)

To culminate the night, patrons enjoyed an energetic performance from recording artiste, Take Ova, who treated the crowd to his recent songs ‘Leads’, ‘Ten Times Ova’ and more. 

Tall Boss, the new 284mL bottle, was originally introduced in February as the perfect size for enjoying the great-tasting beer at a more economical price.

Red Stripe’s advertising campaign across the country will bring a series of musical performances and pop-ups in trade for consumer interaction.

Check out these highlights from the event

From Left: Friends Chadric Simpson, John Ross and Dylann Grant came out to enjoy the skillful musical juggling of the DJs on duty. (Photo: Contributed)
Shana Darlington and Cadine Griffiths kept the Red Stripe buckets coming at the Shan Sports Bar set-up. (Photo: Contributed)
From left: Friends Tonie-Ann Smith, Keno-Gay Smith, and Latanya Miller came out to the Street Takeova dressed to impress. (Photo: Contributed)
Nakeena Roye (left) and owner of Dimples Bar, Gelsen Rainford, pose for a quick photo op. (Photo: Contributed)
 DJ Niney Badness brought the party energy to St Elizabeth with his juggling of old and new school dancehall hits. (Photo: Contributed)
Red Stripe’s Junior Brand Manager, Arnaldo Martin was present at Junction Town, St Elizabeth for Takeova. (Photo: Contributed)
Recording artiste, Take Ova performs his best hits for the crowd. (Photo: Contributed)
Neko Palmer (left) and Dwyane Mullings got themselves a bucket of Red Stripe for the entertaining night ahead. (Photo: Contributed)
Delroy Samuels shows off his dance moves to the crowd at the Street Takeova. (Photo: Contributed)


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