Jamaican executive brand Bresheh unveiled the Roast Knapsack, a completely redesigned laptop backpack born from months of customer feedback calling for better organisation and more sophisticated colour options.

The result is a thoughtfully reimagined executive carry solution that separates laptop storage from the main compartment for the first time, addressing one of the most consistent requests from professionals who need smarter access to their technology without disrupting the rest of their belongings.

“The modern professional works differently than even five years ago – they’re more mobile, managing more technology and need accessories that keep pace with their lifestyle,” said Randy Makk, CEO of Bresheh. “The Roast Knapsack is designed with that reality in mind. From the separated laptop compartment to the hidden valuables pocket, every detail supports the way executives actually work; whether they’re commuting across Jamaica for meetings or travelling internationally.”

“Our customers told us exactly what they needed, and we built it,” said Randy McLaren, CEO of Bresheh. “They wanted a separated laptop compartment for easier access. They wanted document organisation that actually worked. They wanted colours beyond the basics. The Roast Knapsack is our answer – not what we thought executives needed, but what they told us they were missing in the market.”

Available exclusively at roastbybresheh.com, the knapsack launches in nine colourways, including five new customer-requested shades: royal blue, forest green, maroon, burnt orange and lilac, complete with the brand’s signature brown, black, blush and purple options.

Built for the way professionals work

The customer-driven design process revealed clear priorities for today’s executives and business travellers.

The Roast Knapsack delivers on each: a separated laptop compartment (up to 14 inches) for quick, easy access without opening the main section; a dedicated main compartment that keeps work and personal items from mixing; document pockets specifically sized for files and business essentials; a hidden back pocket for valuables such as wallet, passport and cash; waterproof internal lining for hassle-free cleaning and content protection; and waterproof seal detailing guarding against spills and unexpected rain.

The redesign moves beyond the previous single-compartment approach, introducing an internal structure that reflects how professionals actually organise their workday essentials.