Jamaican Chocolatiers recently participated in CHOCOA 2026, one of the largest global chocolate trade shows in the Netherlands, to promote Jamaican-made, single-origin, fine-flavoured chocolate and cocoa products to international buyers.

The companies, Chocolate Jamaica, Likkle More Chocolate and Mount Pleasant Chocolate, were selected by the International Trade Centre (ITC) for their capacity to provide global consumers with premium chocolate produced from locally sourced cocoa beans.

While Jamaica Promotions Corporation facilitated the group’s attendance at the trade show, the ITC led the delegation with funding through the EU-ACP Business Friendly Programme. The ITC’s EU-ACP Business Friendly Programme is geared towards supporting local companies’ market diversification strategies and tapping into export opportunities.

CHOCOA forms part of Amsterdam Cocoa Week and brings together more than 3,000 cocoa and chocolate professionals, international producers and buyers of cocoa and chocolate products to engage in business meetings, network with innovators and gather market intelligence.

Participation in CHOCOA Amsterdam provides an important platform to present Jamaican chocolate to discerning international buyers while highlighting the country’s distinctive flavour profile and commitment to quality.

According to JAMPRO President Shullette Cox, “Jamaica’s fine flavoured cocoa is the foundation of an expanding chocolate industry that is earning international recognition for quality, traceability and origin. Jamaica’s participation in CHOCOA in Amsterdam provides our chocolatiers with direct access to global buyers and decision-makers, supporting the export of Jamaican-made chocolate products, while reinforcing Jamaica’s positioning as a premium source market for high-quality, value-added goods.”

Through the trade show, Jamaican chocolatiers will benefit from direct engagement with international buyers, distributors and speciality retailers; increased brand visibility; access to consumer insights; and exposure to an audience actively seeking premium chocolate products. The initiative supports Jamaica’s export diversification efforts and strengthens the country’s growing reputation as a producer of world-class, premium-quality chocolate and cocoa products made with 100 per cent Jamaican fine-flavoured cocoa beans.