Jamaican digital commerce platform Giftme celebrated five years of growth and innovation on Tuesday, June 23, commemorating a milestone journey that has seen the company process more than JMD $4.5 billion in transactions while serving over 65,000 monthly active users.

Held at the AC Hotel Kingston, the event brought together corporate partners, merchants, media and stakeholders to reflect on Giftme’s evolution from a digital rewards platform into a growing player within Jamaica’s digital commerce ecosystem.

As part of the celebration, Giftme recognised merchant partners whose performance on the platform has contributed significantly to its growth and the expansion of digital commerce in Jamaica.

Progressive Grocers received the Platinum Award for surpassing JMD $500 million in sales through the platform. Gold Awards were presented to Fesco, HiLo Food Stores, Island Grill and 7Krave for exceeding JMD $100 million in sales, while Silver Awards recognised Fontana, Fresh Approach, Starbucks, Grab N’ Go and MegaMart for surpassing JMD $50 million in sales.

The awards highlighted the growing role digital commerce continues to play in helping Jamaican businesses unlock new revenue opportunities and strengthen their digital presence.

The event also marked the official launch of Giftme Travel, a new feature that enables users to book flights and accommodations while earning cashback rewards through the platform.

“When we launched Giftme, the goal was simple: to build a platform that created real value for Jamaican consumers and merchants. Five years later, we’re proud to celebrate not only our own growth, but also the success of the merchant partners who have helped shape our journey and reached remarkable milestones through the platform.

The launch of Giftme Travel marks the next chapter for Giftme as we continue creating innovative ways for consumers to earn more value while helping local businesses grow.” 

Since launch, Giftme has processed more than JMD $4.5 billion in transactions, facilitated the sale of over 700,000 gift cards and built a network of more than 400 merchant partners and 600 corporate clients.

The company says the launch of Giftme Travel represents its continued commitment to expanding the value it delivers to consumers while creating new opportunities for merchant partners and businesses.