With discussions taking place well over a year ago, digital gift card marketplace, GiftMe, has now added Starbucks to its merchant roster.

This comes as GiftMe marks having sold over 42,000 gift cards to date, with over 200 merchants. The partnership spans all of Starbucks’ locations islandwide, allowing customers to purchase for themselves and their loved ones anywhere they are.

“Starbucks has immediately become a fan favourite on our retail website,” Rashidi Thomas, COO of GiftMe, stated.

“This is especially so with our corporate clients who purchase for their staff and customers; we have essentially made convenience a commodity with our gift card infrastructure.”

GiftMe was launched in June last year and ,since then, has welcomed merchants from varying industries including Food and Beverage, Entertainment, Health and Wellness, and Retail. The company also launched GiftMe Corporate, aimed at increasing staff engagement and customer loyalty through the use of e-gift cards.

Its most recent product offering is digital coupons by which merchants can create discount coupons for their customers. They are being distributed by the merchants themselves as well as via the GiftMe website, which boasts upwards of 20,000 unique visitors per month.

“We realised that brick and mortar merchants all faced a common problem: the ability to find an affordable way to attract new customers,” Thomas said.

“That’s where the idea for this product came about; now shoppers will be able to get a wide variety of deals and savings from their favourite local merchants all from one central area.”

GiftMe continues in its stride as a start-up and has seen exponential growth since its establishment in 2021. With now more than 200 merchants after its initial 40-strong roster, the company has continued to tend to the needs of local artisans and Jamaican (and its Diaspora) shoppers.

HOW IT WORKS:

GiftMe boasts a seamless process where corporate customers log into their GiftMe account, choose their gift card of choice, upload the recipient’s email address and hit send. The staff or customer receives the gift card in their email immediately, which they can then redeem at the merchant’s store. GiftMe provides this service free of charge for all corporate clients.