Life
JAM | Nov 17, 2024

Jamaica cops Triumphs six awards at 10th Annual Travvy Awards in Florida

/ Our Today

administrator
Reading Time: 4 minutes
The Marella Discovery 2 cruise ship making its second call to Port Royal in February 2020, carrying some 1,800 visitors to Kingston. (Photo: JIS)

Jamaica is the toast of the Caribbean winning six prestigious awards at the 10th Travvy Awards in Fort Lauderdale last week, showcasing its excellence in travel and tourism.

Jamaica proudly solidified its position as a world-renowned tourist destination emerging as a standout contender, earning six prestigious accolades across the gold, silver, and bronze categories. The destination received a gold statuette for its exemplary performance in the ‘Best Travel Agent Academy Programme’ category.

Additionally, Jamaica won silver awards for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean.’ Bronze statuettes were presented for ‘Best Destination – Caribbean,’ ‘Best Wedding Destination – Caribbean,’ and ‘Best Honeymoon Destination – Caribbean.’ These honours are a testament to Jamaica’s robust tourism offerings and unwavering commitment to delivering unforgettable experiences to visitors worldwide.

A Testament to Jamaican Hospitality

Director of Tourism, Donovan White expressed gratitude to the travel advisor community for their continued support saying, “We are grateful to our travel advisor partners for these prestigious honours. Hospitality is ingrained in our DNA and is what makes Jamaica such a special destination. This recognition highlights the dedication of our destination partners, who set the highest standards in dining, accommodations, and tours. It’s no surprise that our repeat visitor rate remains high at 42%.”

White emphasized the collaborative efforts that have propelled Jamaica to global recognition. The country’s tourism industry thrives on a foundation of innovation and a commitment to delivering world-class services, making Jamaica an irresistible choice for travellers.

Donovan White, Director of Tourism, Jamaica

Gold statuette for Jamaica Travel Specialist program

For his part, Phillip Rose, Deputy Director of Tourism, Jamaica commented, “We are particularly honoured to receive a gold statuette for our Jamaica Travel Specialist program. With over 51,000 specialists currently enrolled, our dedicated group of Jamaica ambassadors are experts in telling our story – from the magic of our cascading waterfalls and turquoise waters to the lively and historic music and culture woven throughout the island. Their incredible dedication and commitment are just one of the reasons why we are on track to welcome a record-breaking 4.3 million visitors this year.”

He is anticipating just as bright a future for Jamaica in 2025, where we expect increased air capacity from global markets and approximately 8,000 new hotel rooms. The program not only equips travel advisors with in-depth knowledge of Jamaica’s offerings but also fosters a community of passionate advocates for the destination.

Jamaica’s Culinary Excellence

Pan chicken being prepared courtesy of CB Chicken at a past staging of the Jamaica Rum Festival. (Photo contributed)

Winning silver for ‘Best Culinary Destination – Caribbean’ further cemented Jamaica’s reputation as a gastronomic paradise. From traditional jerk chicken to creative culinary fusions, Jamaica’s cuisine is a harmonious blend of bold flavours and rich history. 

The island’s culinary offerings are a major draw for food enthusiasts and have played a crucial role in its tourism success. Jamaica’s diverse food scene celebrates its cultural heritage while embracing modern innovations, ensuring every meal tells a story of the island’s vibrant spirit.

Recognition for Tourism Leadership

The silver award for ‘Best Tourism Board – Caribbean’ highlights Jamaica’s strategic leadership in promoting the destination globally. The Jamaica Tourist Board (JTB) has consistently executed impactful marketing campaigns that showcase the island’s unique charm. By leveraging social media, influencer partnerships, and immersive experiences, the JTB has effectively captured the hearts of travellers worldwide. The JTB’s efforts extend beyond marketing, as it actively collaborates with local stakeholders to ensure sustainable tourism practices that benefit both visitors and residents.

Romantic Getaways in the Caribbean

(Photo: Merrick Cousley)

Jamaica’s bronze awards for Best Wedding Destination – Caribbean and Best Honeymoon Destination – Caribbean’ underscore its appeal to couples seeking romantic escapes. The island’s idyllic beaches, lush landscapes, and luxurious resorts create the perfect setting for weddings and honeymoons.

From intimate beachfront ceremonies to lavish celebrations in world-class venues, Jamaica offers unparalleled options for couples to celebrate their love. Its reputation as a romantic haven continues to attract couples from around the globe.

The annual Travvy Awards, hosted by TravelPulse, as part of the Northstar Travel Group, celebrate the highest standards of excellence in the travel industry. Voted on by travel professionals and industry leaders, these awards are a prestigious acknowledgement of outstanding achievements.

Jamaica’s multiple wins at the 2024 Travvy Awards reflect its unwavering commitment to excellence. These accolades recognize the hard work and innovation of everyone involved in Jamaica’s tourism industry, from government bodies to private stakeholders.

Comments

What To Read Next