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JAM | Sep 24, 2024

Jamaican Government urged to enhance sports facilities for sport tourism boost

/ Our Today

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By Dr Olivia Rose

Dr Olivia Rose, Photo: Contributed

Jamaica can be poised to be a premier destination for athletes seeking optimal training conditions.

During the winter chill in numerous countries, some athletes are limited to only indoor training regimes, underscoring the need for an idyllic, year-round training environment.

Dr Olivia Rose, Junior Shadow Spokesperson on Sports and Entertainment, is urging the government to seize this opportunity and capitalize on the country’s natural advantages to foster partnerships with international athletes and teams.

The government is urged to explore partnerships with international sports federations, professional teams, and individual athletes to forge more tailored training and vacation packages.

By collaborating with these entities, we can position ourselves as a global hub for athlete development and performance enhancement.

However, we must significantly improve and repair our sports infrastructure and training facilities if we want to leverage this tropical advantage.

Additionally, training packages could be tailored to facilitate access to elite coaching staff and state-of-the-art facilities. The provision of these and more will attract athletes and teams from around the world, helping them elevate their game while enjoying our breathtaking natural surroundings.

Minister of Tourism and Leader of Government Business, Edmund Bartlett, speaks in the House of Representatives, on July 23, 2024. (Photo: JIS)

The Ministry of Tourism is being called upon to play a more active role in synergizing with these efforts by offering specialized vacation packages for athletes and support staff.

Athletes and their coaching staff can simultaneously experience world-class training opportunities with the chance to unwind and explore the island’s diverse offerings, from our beaches to vibrant culture.

The government of Jamaica is being urged to expedite the repairs and development of training facilities and infrastructure and provide reasonable timelines in which they plan to do so, so that we can start catering to the specific needs of elite athletes.

Currently, there is no proper framework or policy to help pull this together. The government needs to establish a comprehensive strategy that outlines the development and maintenance of sports facilities, marketing initiatives to attract international athletes, and partnerships with global sports entities.

This framework should include clear guidelines on funding, timelines, and responsibilities of various stakeholders, including the Ministry of Tourism, the Ministry of Sports, and private sector partners.

By creating a cohesive and well-structured plan, Jamaica can effectively position itself as a leading destination in the Caribbean for sport tourism, ensuring sustainable economic growth and the development of local talent.

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