JM | May 31, 2022

Jamaica’s Export Max wins big at World Trade Promotion Awards

/ Our Today


Jampro recognised for its success with using partnerships to help Jamaican MSMEs overcome export challenges

Senator Aubyn Hill, minister of industry, investment and commerce.

Jamaica’s Export Max trade initiative has won the award for ‘Best Use of a Partnership’ from the World Trade Promotion Organizations (WTPO).

The Export Max programme is currently in its the third iteration. The announcement was made at the recently concluded WTPO Conference and Awards held in Accra, Ghana.

The programme, which is managed by JAMPRO, the Jamaica Business Development Corporation (JBDC), and the Jamaica Manufacturers and Exporters Association (JMEA) was recognised for its success with using partnerships to help Jamaican micro, small and medium-sized enterprises (MSMEs) overcome export challenges and gaps and prepare them for advancement into international markets.

The 2022 World Trade Promotion Awards was hosted by the International Trade Centre and the Ghana Export Promotion Authority. They reward excellence from national trade promotion organisations in facilitating trade support for MSMEs. 

The Export Max partners are now looking to launch the next iteration of the initiative. They will target 60 companies to receive export development support. It is expected that intake for the new cohort will start in September this year.

Praises heaped on Jampro for the award won

Senator Aubyn Hill, minister of industry, investment and commerce, has applauded JAMPRO, an agency under his ministry, for winning the award, saying the win indicates that Jamaica’s Export Max initiative is an impactful approach in the support of medium and small exporters and potential exporters.

“We are particularly proud of the award for ‘Best Use of a Partnership’ because it recognises one of the main principles of not just the Export Max programme, but the development strategy of the Jamaican Government. For us to move forward, we must increase exports through close collaboration between public and private sector organisations.”

Continuing, he said: “This award acknowledges the power of the cooperation between JAMPRO, the JMEA, and the JBDC as they grow the export capacity of the selected 50 SMEs via group financing, mentorship and training.”

The minister also commended the participants in the programme for their participation, innovation and growth and the strides they had made in generating increased exports for Jamaica.

Diane Edwards, president of JAMPRO.

In a video address to the attendees of the WTPO Conference and Awards, JAMPRO President Diane Edwards said the Export Max initiative has seen much success, adding that 50 per cent of the participating companies that entered the initiative as non-exporters are now exporting and there was a 28 per cent sales growth among participants. The companies also gained access to 100 new buyers.

She shed additional light on the initiative’s achievements, noting that JAMPRO’s partnerships within Export Max extend even beyond the JMEA and the JBDC.


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