Janice Hall has been announced as the newest deputy chief executive of Seymour Avenue-based Digita Global Marketing Limited.

The marketing firm, in a statement, noted that Hall is a seasoned executive with over 15 years of experience in marketing and sales.

Srecognised for possessing a versatile skill set that encompasses marketing, project management, and a deep comprehension of industry operations and regulations. 

Her involvement in committees such as Product Development, and in businesses that have achieved certifications such as SQF (Safe Quality Food), HACCP (Hazard Analysis and Critical Control Points), and ISO (International Organization for Standardization) reflects her commitment to quality and safety in the products and services she’s been associated with. Her extensive knowledge of the commercial and financial sector landscape, as well as the MSME landscape in the Jamaican economy, positions her as a well-rounded professional with a holistic understanding of business dynamics.

Hall’s leadership is characterised by her ability to think both big and small. Her expertise in sales and distribution, in both traditional and digital marketing, along with her  people management abilities, have led to increased revenue sales. The company added that Hall has played a pivotal role in the successful launch of new products for varying sectors such as manufacturing, tourism and export, agro-businesses and services.

Her goal has always been to improve and increase her company’s bottom line through enhanced sales and conversions. With analytical skills, she leverages data-driven insights to make informed decisions that drive growth.

Giving an insight into her professional approach, Hall shared: “I like to bring the best of my authentic self to every opportunity. Innovating by thinking very big and thinking very small… New ideas are sometimes found in the most granular details of a problem where few others bother to look.’ 

She added, embracing this spirit, in alignment with the DGM’s mantra ‘Kaizen’ – a Japanese phrase that translates loosely to “continuous improvement” –  will result in a distinctive and formidable organisation.