As Jamaica celebrates its 60th year of Independence this year, the Jamaica Tourist Board (JTB) UK sales team has announced a ’60 for 60′ commemorative incentive programme.

The campaign will reward 60 travel agents on the Jamaica Rewards programme and engaging with the Jamaica Travel Specialist online resources with £60 for bookings made between now and March 1.

The incentive doesn’t end there as Jamaica travel specialists may also qualify for one of 60 places on the diamond-themed fam trips taking place this year.

The diamond fam trips are part of a series of trips scheduled for this year which will have agents visiting the best resorts in the island as well as experiencing a number of attractions.

In making the announcement about the incentive programme, Torrance Lewis, JTB district sales manager for the UK, commented: “I am extremely delighted that we are back hosting fam trips this year – and we are back bigger and better than ever. 2022 is our 60th year of independence so we want all our travel agents to #Celebratewithus. “

Continuing, Lewis said: “Our 60 for 60 programme and Diamond fam trips are our way of thanking all the agents for their effort and commitment in promoting Jamaica. Every agent is a valued member of the Jamaica sales team.”

Throughout 2022, there will be several activities highlighting the best of Jamaica’s culture, cuisine, and travel experiences.