JM | Nov 6, 2020

Judgment in crucial Salada/JACRA suit rescheduled to next week

/ Our Today

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 By Durrant Pate

The Supreme Court has pushed back to next week the date for deliver its judgment in the crucial legal battle between Salada Foods and the Jamaica Agricultural Commodities Regulatory Authority (JACRA).

The court was scheduled to deliver its judgment today but has rescheduled to Friday, November 13, 2020. The court has advised that the rescheduling is due to circumstances beyond its control  

When the case last came up in court in two months ago Presiding Supreme Court judge, Justice Anne-Marie Nembhard, reserved her judgment until mid-October having heard two days of legal submissions from both parties. The court has advised the disputing parties that judgment in the case will be delivered tomorrow.

Salada took JACRA to court having filed a law suit to block the agricultural produce regulatory authority from effecting an order mandating the company to use a 30 per cent local coffee content in its blended coffee.

Salada is seeking, among other things, leave to apply for judicial review to seek orders of certiorari and mandamus. These legal remedies are being sought by Salada, which is challenging JACRA’s 30 per cent local coffee content imposition in the formulation of its instant coffee blend.

The effective date of the directive was September 1, 2020 but Salada took the matter to court before the directive could be put in effect. As a result, there is a stay of the order pending the outcome of the case.

Salada resisting 30% local coffee content imposition

At present, Salada uses 10 per cent local coffee in its blend of instant coffee but the company is resisting the increased local coffee content on the grounds that it will change its instant coffee formula, which will be detrimental to the company’s cost of sales.

According to Salada, the move will materially change the taste profile of its Mountain Peak Coffee brand, which currently enjoys over 50 per cent market share of the instant coffee sector, noting that the company is unsure of how receptive consumers will be to this.

JACRA has stated that it will not be extending the 10 per cent local coffee content waiver, which Salada has been enjoying since January 2018.


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