Campari is once again pulling out all the stops to showcase its support for Jamaica’s local entertainment industry as the presenting partner of the highly anticipated annual Dream Weekend party series. 

Campari is set to ‘level up your summer’ by igniting the season with a lineup of events and experiences. 

Dream Weekend is the pinnacle of summer excitement, and as the presenting partner, Campari aims to enhance the vibrant atmosphere and elevate the overall experience for party-goers, aligning with the brand’s commitment to fostering a dynamic and unforgettable entertainment landscape.

Pavel Smith, marketing manager J. Wray & Nephew Limited explained that Campari’s partnership with Dream Entertainment, organisers of Dream Weekend, aligns well with the brand known for its high energy and its presence on the local party scene. 

He said: “Dream Weekend is this year celebrating its 14th annual staging and we could not be happier to partner with them to continue to deliver quality entertainment for partygoers locally and those within the diaspora who make Dream Weekend the must-attend event of the summer.” 

“With the announcement last year that Dream Weekend will provide a strictly VIP experience for all patrons, we saw it as a great opportunity for us to add our touch to Level Up the Summer,” Smith continued.

Campari is taking its support to new heights with a series of activities and giveaways throughout the summer season, including giving several lucky patrons a chance to win the ultimate Dream Weekend VIP experience.

The Campari Dream Weekend series boasts an incredible lineup of talented artists and DJs, guaranteeing non-stop entertainment and electrifying performances. The event series will take place over five days from July 28 – August 1 at its home base in Negril and feature eight parties.

Featuring live performances by Shenseea, Wayne Wonder, Stalk Ashley, Chronic Law, Valiant, Ding Dong and Skeng, the events will also include an array of top local and international DJs who will keep the energy soaring.

The event schedule is as follows:

• Friday, July 28: Kickstart the weekend with Celebrity Playground at Wavz Beach, Negril, featuring a live performance from Skeng as well as an array of local and international DJs.
• Saturday, July 29: Immerse in the ultimate day-to-night event with Day Dreams White Sands featuring dancehall’s diva, Shenseea. 
• Saturday, July 29: Gear up for the epic music festival experience with Yush, featuring Grammy-nominated Wayne Wonder, where there will be no holding back from his catalogue of chart-topping hits. 
• Sunday, July 30: Release your inner wild child with Wet and Wild where a surprise guest artist will level up the vibes. 
• Sunday, July 30: Make your way to World Vibes to see fast-rising dancehall star Chronic Law. 
• Monday, July 31: Mawnin’ After will yield no regrets with Dancehall songstress Stalk Ashley at the helm. 
• Monday, July 31: There’s no better place than Negril to enjoy Island Beats featuring an eclectic line-up of Stefflon Don, Ding Dong and Roze Don who will keep patrons raving through the night and into the early morning hours. 
• Tuesday, August 1: Conclude the Campari Dream Weekend experience with an epic finale, featuring the sensational Valiant at Igloo, an unforgettable climax to an extraordinary summer celebration.