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Nowadays, the race card is drawn quicker than the man with no name in ‘A Fist Full of Dollars‘.

This can have a pernicious effect, causing companies, institutions and individuals to be very careful, guarded, and afraid to be stigmatised as racist.

Take the case of Carnival, the giant cruise line operator. It has recently had to endure bawdy, unsocial behaviour from young blacks who refuse to abide by the rules. You hear the cases of them smoking weed and bringing alcohol onto the ships despite it being prohibited. They want to do things their way. Now they are demanding that only rap music be played on board so the” vibe is right.”

Ghetto behaviour must be allowed and shouldn’t be sanctioned by white corporatists who always suppress blacks and their ‘culture’, they say.

What nonsense! 

There is a disregard for other passengers, and no quarter is given. Why does it always seem to be the ‘hood way’ or no way at all?

Cruise vacations have become more affordable. Once the preserve of the upper classes and the more genteel, it is now seeing more people from diverse backgrounds and lower socio-economic orders.

The democratisation of the cruise experience is good for tourism. Guests now meet an array of different people from various countries and experiences.

But respect must be paid to all and accommodations made.

Carnival has certain rules and must ensure all passengers are reasonably comfortable. Many cruise passengers are middle-aged with middle-class sensibilities. They don’t want to be subjected to profanity and sexually suggestive proclivities while on holiday.

That’s not racist—that’s business.

Last year, Carnival Corporation generated record-breaking revenue of US$25 billion, a 15 per cent increase on the previous year. Its operating income came in at US$3.6 billion according to its annual report, with Carnival raking in US$6 billion in cash from operations.

There is a lot at stake, and a business of that scale doesn’t want to incur the wrath of race crusaders. With blacks levelling accusations of racism at Carnival and the politically correct and “woke” lot joining in sympathy to admonish Carnival, the cruise line has to be careful not to offend.

However, people must be reasonable. The cruise vacation is not an urban experience.

It’s grossly unfair and not true to say Carnival does not like black people and does not want them on their cruises.

What Carnival doesn’t want is anti-social behaviour, disorder and vulgarity associated with its brand.

Blacks are welcome on the cruise ships, but cannot disrupt them. They are not floating ghettoes where anything goes.

It’s not just about you and “turn up.” People who save up their hard-earned money to take the family on a cruise don’t want to be subjected to despicable behaviour. Children should not be exposed to sexual behaviour. Some people don’t want to have twerking shoved in their face. There are those who want to relax, enjoy the company of their family and friends.

Passengers fighting, high on weed, insulting, sneering, being sexually provocative—that’s not what Carnival Cruises is about.

Now you have blacks hating on Carnival, accusing it of racism, saying it wants to ban blacks from its cruises, demanding they should be able to go to the dining rooms in thongs and bare-chested.

Let’s get real here, Carnival is not about thug life. It doesn’t provide vacations for uncouth people.

Passengers are expected to be considerate and to comport themselves accordingly.

By making cruises more accessible, Carnival invited a clientele it didn’t bargain for and now has to recalibrate or else its business will be drastically diminished.

Nobody wants to stand up and call the young blacks out for the way they carry on on these cruises. Where is Reverend Al Sharpton on this? Where are Joy Reid and Van Jones?

This kind of behaviour on the cruise ships is terrible and it is wrong to say that Carnival is being racist in its attempt to address it. 

This kind of ill-mannered negritude ruins it for everybody.