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JAM | May 30, 2023

McLaren-Campbell warns students of the distractions associated with social media

Vanassa McKenzie

Vanassa McKenzie / Our Today

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Nicole McLaren-Campbell interacted with students of St George’s College during a Productivity in Session School Tour held by the Jamaica Productivity Centre

Founder of AIM Educational Services and productivity ambassador for the Jamaica Productivity Centre,(JPC) Nicole Mclaren-Campbell is urging students not to become distracted by social media which she described as a threat to educational productivity.


Mclaren who was speaking to a cohort of students at a Productivity in Session School Tour hosted by the JPC at St. George’s College in Kingston on Tuesday (May 30), warned students against the addictive nature of social media which described as a war for ‘human attention’.


“I am just here to expose to you the reality of what is going on. There is a war for your attention by people who are making billions of dollars by keeping you tethered to your phone and feeling to check your phone. They study it and nothing is ever good enough for them. Everyday they come up with a new style,” she added.

Nicole McLaren-Campbell interacted with students of St George’s College during a Productivity in Session School Tour held by the Jamaica Productivity Centre


She challenged the group of students to take deliberate actions to achieve their goals instead of becoming sidetracked by the constant distractions associated with the various social media platforms.
Mclaren who is a motivational speaker also shared productivity strategies and tools for students in achieving academic and personal goals.


One such strategy Mclaren encouraged the students to employ is to set clear goals they want to achieve and understand the time at which their brains are most productive.

“Guys set at time block and you know that within this hour and a half that’s when I am doing physics. But then you set a timer so in every 25 minutes your taking a break and then you get back to what you were doing,” McLaren suggested.

The Productivity in Session School Tour is an initiative by the JPC, a department of the Ministry of
Labour and Social Security, which seeks to encourage young people to develop a productivity-centred mindset in their daily lives.

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