First Dior; now Loewe.
It’s another watershed moment for SAINT International star Dru Campbell, who features prominently in the recently launched global advertising fragrance campaign for Spanish luxury fashion house Loewe.
Still in a blissful frame of mind with her new professional high, Campbell gushed, sharing with her delight with Our Today.
“It feels amazing having my first fragrance campaign as an international model, and it will be good for my career moving forward. I hope it will not be my last!” she said.
The 19-year-old Campbell, raised in Belmont District, Clarendon, leads the Loewe campaign for its Spring 2026 Landscape collection. Photographed by Peter Jordanov in the Canary Islands back in February, with videographer Marc Dimitrov capturing moving images, the campaign uses diverse Spanish terrain — from fertile plains to mountains to mineral landscapes — to embody the botanical origins of six separate perfumes.
The ascendant Jamaican fashion star — currently ranked among the top 50 models in the world by industry authority, models.com — is captured in a photograph for the Loewe Solo Ella Elixir scent, as the calm of sunlight moves over the horizon.
“It was a super-fun shoot with Marc and Peter, getting into character to portray the vision they had made for an exciting day,” recalled the SAINT model, who has developed a years-long relationship with the Spanish brand.
Loewe, founded in 1846 by a group of Spanish artisans, is renowned for its high-end leather goods and ready-to-wear clothing and accessories.
“I’ve walked for the Loewe fashion house four times now at Paris Fashion Week. It’s one of my favourite shows to do during the show seasons. Ashley Brokaw and her casting team have always been supportive, and I am grateful for that,” shared Campbell.
This marks the Jamaican’s third major global advertising blitz, having co-starred in Dior’s pre-fall 2025 womenswear collection campaign lensed in Japan and Alexander McQueen’s Autumn/Winter pre-collection campaign — both released last year.
For Deiwght Peters, the man guiding Campbell’s career, her fresh, high-profile job was a clear indication of consistent hard work that delivers rewards.
“Dru has been an exceptionally driven, focused model since she launched on the Prada runway at Milan Fashion Week only two years ago,” assessed the SAINT chief executive officer.
“She’s built a solid reputation in the industry for her disposition, charm, and strong looks. She’s barely touched the tip of the greatness that awaits her,” he concluded.
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