The heart of Jamaica’s music, street culture, and resilience will pulse stronger than ever at the National Stadium as Streetz Festival returns on Saturday, August 30, proudly supported by its title sponsor, Dragon Stout.

This partnership marks the reunion of two icons that have shaped Jamaica’s cultural landscape over the past three years.

Streetz Festival champions the vibrant essence of Jamaican music, food, and culture, celebrating those who embody its bold, unstoppable energy. This year, the ‘Unruly Boss’ Popcaan takes centre stage, bringing his energetic performance to create an even bigger and bolder than ever. As fans revel in his music, the iconic stout will be a part of the experience, reflecting the strength and passion that define Jamaica.

“We’re thrilled to have Dragon Stout returning as our title sponsor,” said Shea Stewart, Streetz Promoter. “Their involvement has played a significant role in shaping the festival’s identity, helping us create an authentic and unforgettable experience. With their commitment to celebrating Jamaican culture and music, we’re able to showcase the very best of our talent.”

At the heart of it, the Streetz Food Village will serve up irresistible Jamaican cuisine—from sizzling jerk chicken to spicy curried goat—while local artisans showcase handcrafted jewellery and streetwear.
The new ‘Streetz Style’ fashion hub will showcase authentic Jamaican fashion and accessories, while Streetz Village will fully immerse fans in reggae and dancehall through engaging, interactive experiences.
This year, the Dragon Stout Experience area will add an exciting dimension to the festival. Patrons can look forward to exclusive promotions and special giveaways, making their time at the event even more memorable.

“Dragon Stout embodies resilience, ambition, and the relentless drive to stand out—values that align perfectly with Streetz Festival. This year, we’re bringing an even more dynamic presence, creating spaces where festival-goers can truly connect with the brand, enjoy the experience, and celebrate the bold spirit of Dragon Stout,” said Dragon Brand Manager Nathan Nelms.

For decades, Dragon Stout has been a champion of Jamaica’s vibrant street culture with an unshakable spirit of resilience. Over the years, its partnership with Streetz Festival has added the experience, blending bold flavours with bold performances. This year will be no different—except it promises to be even bigger. This year, Dragon Stout is pushing the boundaries with next-level activations, exclusive brand experiences, and an electrifying lineup led by Popcaan.

With the countdown officially underway, Kingston is ready to welcome back its favourite festival—with Dragon Stout as headline sponsor.