Following an opening event on May 3, The Street Supply Co. is thrilled to announce the official launch of its flagship store in Kingston, Jamaica. 

The store, located at 82 Lady Musgrave Road within the Dubwise Cafe, is now open to customers welcoming them to explore a fusion of streetwear fashion and reggae music culture.

Having operated exclusively online since 2015 after rebranding from “Base Kingston & Belle,” The Street Supply Co. has established itself as a premier destination for “Brand Jamaica” apparel and reggae artist merchandise.

Brands such as Chronixx Music Merchandise, I&I, Cooyah, Jamaica Nice and others adorn the shelves, showcasing the rich cultural tapestry of Jamaica.

The Street Supply Co. also partnered with VP Records to present a specially curated selection of t-shirts and a vibrant vinyl collection. This collaboration not only celebrates Jamaica’s musical heritage but also contributes to the revitalisation of the vinyl industry on the island.

“It was inspiring to see the enthusiasm and support from our community,” said Rohan Scott, manager of The Street Supply Co. “As we open our doors to customers, I’m super excited for people to indulge in our offerings, from our curated selection of streetwear to our vinyl collection in collaboration with VP Records. Together, we look forward to re-energizing the vinyl scene in Jamaica and continuing to showcase the rich cultural heritage of our island through fashion and music.”

The opening event was a lively affair, featuring the eclectic sounds of vinyl maestro Ronald “Uncle Ronnie” Jarrett of The 8 Mile Sound and Paul “DJ Stamma” Watson.

Guests were treated to a first look at the store’s impressive array of vinyl, merchandise, and product offerings, with appearances from featured artists and industry insiders.

The Street Supply Co. invites customers to visit their flagship store, open Mondays to Saturdays from 11 AM to 7 PM, and immerse themselves in the vibrant world of streetwear and reggae culture.