Business
JAM | Jul 26, 2023

Tropical Battery sets up new American subsidiary

/ Our Today

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External view of Tropical Battery Company’s distribution centre and corporate offices at the Ferry Commercial Park near the border of St Andrew and St Catherine. (Photo: Tropical Battery)

Durrant Pate/Contributor

Jamaica-based energy storage solutions provider, Tropical Battery Company Limited, has announced the incorporation of its newly formed American subsidiary, Tropical Battery USA, LLC.

This strategic move signifies Tropical Battery’s ambitious expansion plans into North American markets. Tropical Battery USA, LLC will serve as the key platform for the company’s foray into online marketplaces, starting with Amazon Inc.

Leveraging Amazon’s extensive reach, the Jamaica Stock Exchange (JSE)-listed Tropical Battery aims to introduce its top-quality products to millions of consumers across the United States, Canada, and Mexico.

‘Monumental step for Tropical Battery

Managing director Alexander Melville hailed the move saying, “This is a monumental step for Tropical Battery as we venture into North America. With the establishment of Tropical Battery USA, LLC, we are positioning ourselves to harness the vast potential of online marketplaces like Amazon.”

“Our primary objective remains the same: to provide consumers with high-quality products they can trust. As we take this journey, we are enthusiastic about the growth opportunities and the value we can bring to new markets,” added the CEO.

Alexander Melville, CEO of Tropical Battery Company. (Photo: Sygnus Group)

This expansion move reflects Tropical battery’s vision to continually adapt, innovate, and expand in response to global market trends and demands. The company’s recent expansion into the Dominican Republic through the acquisition of Kaya Energy Group, has been cited as an example of such an expansion. 

Tropical Battery anticipates a boost in sales and brand awareness in these key regions as it taps into Amazon’s infrastructure and is reaffirming its commitment to its core values of quality, reliability, and customer satisfaction. As the company grows its footprint in North America, customers can expect the same level of excellence synonymous with the Tropical brand.

About Tropical Battery

Aerial drone view of Tropical Battery Company’s distribution centre and corporate offices at the Ferry Commercial Park near the border of St Andrew and St Catherine. (Photo: International Built Environment Consultants)

Founded in 1950, Tropical Battery has been a leader in the energy storage industry. The company primarily supplies batteries, lubricants, automotive care products, and tyres to the automotive, marine, and industrial markets. 

The company was listed on the junior market of the Jamaica Stock Exchange (JSE) in 2020, and has since launched new divisions focused on energy efficiency, renewable energy, and electric mobility. The company offers a wide range of battery products and solutions to the Jamaican market. 

With a focus on quality, innovation, and customer service, Tropical Battery has earned a reputation as one of the most trusted names in the battery industry.

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