Durrant Pate/Contributor
Digital learning and creative company, One Great Studio Company Limited (1GS) is reaping much success from its new ‘House of Brands’ strategy, which involves the integration of leading public relations and media intelligence firm, DRT Communications, which it acquired last year for $115 million.
IGS has started seeing the positive impact of the House of Brands strategy. For CEO, Djuvane Browne, “what stands out is that we achieved this in a year when we were investing heavily in strengthening the business so that several months down the line, we could offer a wider range of services much more efficiently.”
While the company chalked up a net loss of $25 million for 2025, it is due in part to the integration of DRT and acquisition-related costs. These costs include leadership expansion, as the company centralises certain departments like finance and HR, as shared services; and investments in its media monitoring infrastructure, technology, and reporting systems, the latter of which gives IGS clearer visibility into performance across all brands.
Now that the heavy lifting is largely done, IGS is now focusing on turning this stronger foundation into improved performance, margins and growth.
Mixed financial performance
The $25 million net loss for the financial year ended December 2025 was influenced by increased Administrative and General Expenses of $140 million, the build-out of shared services, leadership expansion, and one-time acquisition costs. During the year, the company’s topline grew by 10%, closing the year at J$376 million.
According to the CEO, “We’re encouraged by this. It’s healthy growth in the face of industry-wide shifts and headwinds. We’re starting to see the positive impact of our House of Brands strategy.”
According to the 1GS’s recently released audited financials, it expanded its client base to 135 active clients during the review period, while average annual client spend increased to $2.8 million. Retainer-based engagements accounted for 72% of total revenue, supporting recurring income and client continuity.
FY2025 also saw progress across the company’s core service lines. Growth in Web & App Development and Digital Marketing helped offset the impact of industry-wide shifts affecting SEO, contributing to a more diversified revenue base.
Cross-service collaboration grew during the year, as more clients began working with 1GS across brands rather than engaging for one standalone service. 1GS closed FY2025 with total assets of J$677 million and shareholders’ equity of J$585 million.
Cash and short-term investments stood at J$142 million following capital deployment toward acquisition and operational development. Total debt remained modest at approximately J$14 million, maintaining a well-capitalised balance sheet.
Adapting to the AI Era
For FY2026 and onwards, Browne declares that 1GS will focus on improved performance across all brands, a central component being smarter integration of artificial intelligence (AI) across internal workflows and client-facing services. “If you’re not leveraging AI in this industry now, you’re behind,” Browne laments.
“While some companies fear AI, we’ve taken the time to do our research on how we can use it wisely to enhance what we do. And this goes beyond the typical apps we know. We now have access to specialised systems that can strengthen our media monitoring arm, sharpen our data analysis, optimise workflow management, and create additional benefits for our clients across digital and communication campaigns,” he said.
1GS says it will continue evaluating acquisition and partnership opportunities aligned with its strategy, as the House of Brands model continues to prove successful.
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