Business
USA | Apr 18, 2026

Co-founder of Netflix Reed Hastings to step down

Al Edwards

Al Edwards / Our Today

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Reed Hastings, (Photo: REUTERS)

Co-founder of streaming giant Netflix will walk away from the company that transformed modern entertainment and will concentrate on his ski resort project.

Now 65, Hastings, who serves as Chairman, has been with Netflix since it began operations nearly 30 years ago.

Netflix began as a DVD-by-mail service, then began making its own content and dominating the streaming market in the online age.

A software engineer, Hasting was bold in his vision of a new form of consuming film and TV. Many dismissed his early efforts-he proved them all wrong. Netflix went on to become a global phenomenon. 

His book “ No Rules, Rules: Netflix and the Culture of Reinvention” is a must-read for those aspiring to build a company with a distinct culture.

The main take away from his book is, build your company around people with talent and excellence. There’s no room for mediocrity and those just satisfied with “ having a job”. 

In his book, Hasting wrote: “A professional sports team is a good metaphor for high talent density because athletes on professional teams:

  • Demand excellence, counting on the manager to make sure every position is filled by the best person at any given time.
  • Train to win, expecting to receive candid and continuous feedback about how to up their game from the coach and from one another. 
  • Know effort isn’t enough, recognising that, if they put in a B performance despite an A for effort, they will be thanked and respectfully swapped out for another player.”

Hastings observed: “On a high-performing team, collaboration and trust work well because all the members are exceptionally skilled both at what they do and at working well with others. For an individual to be deemed excellent, he or she can’t just be amazing at the game: he or she has to be selfless and put the team before his or her ego. He or she has to know when to pass the ball, how to help his or her teammates, thrive and recognise that the only way to win is for the team to win together. This is exactly the type of culture we were going for at Netflix.

“For people who value job security over winning championships, Netflix is not the right choice and we try to be clear and non-judgmental about that. But for those who value being on a winning team, our culture provides a great opportunity. Like any team successfully competing at the highest level, we form deep relationships and care about each other.”

FILE PHOTO: Reed Hastings, Co-CEO, Netflix speaks at the 2021 Milken Institute Global Conference in Beverly Hills, California, U.S. October 18, 2021. REUTERS/David Swanson/File Photo

For the first quarter of 2026, Netflix revenue rose to US$12.3 billion, an 11 per cent increase year-on -year. Net income climbed by 82 per cent to $5.3 billion. Earnings per share came in at $1.23. Netflix has a market cap of $455 billion with a subscriber base of 320 million. Its revenue outlook for 2026 is between $50.7 billion and $51.7 billion. It has introduced ad-supported subscription tiers and has diversified revenue streams with live sporting events, concerts, and gaming. Netflix has a PE ratio of 42.66x. Its stock price dipped on the news that Reed Hastings will be stepping down. The streaming behemoth is expected to invest $20 billion on content this year.

A useful tip from Reed Hastings: “ If a person on your team were to quit tomorrow, would you try to change their mind? Or would you accept their resignation, perhaps with a little relief? If the latter, you should give them a severance package now and look for a STAR, someone you would fight to keep.”

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