Organisers of the Treasure Beach Food, Rum & Reggae Festival have announced the postponement of this year’s event in light of the widespread devastation caused by Hurricane Melissa.

The festival directors, sponsors, entertainers, and community partners have instead decided to redirect their collective focus and resources toward relief and rebuilding efforts across Treasure Beach and surrounding areas in St Elizabeth.

Both directors, Jason Henzell and Gregory Wright, have shared a statement, noting, “Jamaica has been deeply impacted by the passing of Hurricane Melissa. Our hearts are with all the families, farmers, business owners and communities who are currently navigating loss, displacement, and the urgent work of rebuilding.

“To St Elizabeth, our hearts are with you during this unimaginably difficult period. At this time, the priority is the people, our people. As a result, the 2025 staging of the Food, Rum & Reggae Festival will not proceed in its current form. We are committed to supporting recovery efforts, repairing, rebuilding and standing with the parish we call home.”

The stakeholders are collaborating closely with the BREDS Treasure Beach Foundation, local authorities, and community groups to assess needs and coordinate assistance for affected residents. Efforts will include fund-raising, volunteer coordination, and the restoration of key community spaces that have been damaged by the storm.

The organisers have indicated that ticket holders can expect an update once next steps have been confirmed.

Henzell and Wright appealed, “We ask everyone – locals, Diaspora, supporters, friends near and far – to keep St Elizabeth and Jamaica in your hearts and to support however you are able. Whether through donations or volunteering, your support matters. Treasure Beach has always been a place of spirit, unity, and love. Together, we will rebuild stronger, with purpose and with each other.”

Those wishing to support the relief efforts can do so through the BREDS Treasure Beach Foundation by visiting www.bredsfoundation.orgor following updates via @FoodRumReggaeFestival and @BredsTreasureBeach on social media.