Honda Jamaica will debut the Elevate sports utility vehicle (SUV) locally in April 2025. 

The introduction of the  Japanese automotive brand’s latest model into the domestic market represents the continued trust Jamaican motorists place in Honda.

The Elevate will sit in the subcompact SUV segment, one of the most popular and fastest-growing in the country. The addition of the Elevate to Honda’s SUV lineup will subsequently provide more Jamaicans with greater access to the brand’s characteristic reliability and practicality—in sporty, edgy packages.

Petrena Purser, general manager, Honda Jamaica, noted that “Jamaica has loved Honda for over 25 years, and the introduction of the Elevate will only bolster the brand’s enduring popularity in the country. The Elevate demonstrates all the essential attributes that Honda SUVs are known for: eye-catching styling, outstanding driving dynamics, comfort, and safety. It’s bound to be a local success, and we’re very excited to launch it to help thousands more Jamaicans realise the power of dreams.”

ATL Automotive Group is the exclusive authorised dealer of Honda in Jamaica, offering a diverse variety of automobiles.

The upcoming SUV will be available in Jamaica as the Honda Elevate Elegance. 

Standard features such as 17-inch alloy wheels, a seven-inch infotainment touchscreen, LED headlights, Apple CarPlay/Android Auto, leather seating, wireless charging capabilities, smart entry, and push-button start will be included on each Honda Elevate Elegance. Safety features such as an Anti-Lock Braking System (ABS), Vehicle Stability Assist (VSA), an immobiliser system, driver and passenger SRS airbags, and rear parking sensors will also come standard.