Digital financial services provider Lynk has launched Jamaica’s first digital primary agent remittance service in partnership with MoneyGram International, Inc.

The new feature allows customers of Lynk, part of the NCB Financial Group, to receive remittances straight to their phones.

To celebrate the launch, Lynk hosted events across Kingston and Mandeville today (March 10), as part of the company’s newest campaign, ‘Money from Abroad Inna Blynk Wid Lynk’.

This partnership with MoneyGram allows Lynk to expand its offerings with international digital receive capabilities, tapping into MoneyGram’s global payment network. With this new feature, both companies aim to provide consumers in Jamaica with a faster, more convenient, and safer way to collect money sent from loved ones around the world.

Denise Williams, chief growth officer at Lynk, said: “We are offering a solution that is totally digital for the Jamaican consumer, which comes with so many benefits. It’s easy, convenient and safe.”

During the launch event, Lynk took over Half-Way Tree and gave the public a chance to demo the feature on a jumbo touch screen, getting a first-hand look at the remittance ‘lynksperience’ with Lynk.

Users were encouraged to ask loved ones living overseas to send cash via MoneyGram and share the MoneyGram reference code to get ‘Money from Abroad Inna Blynk wid Lynk’.

“To empower our customers to receive money on-the-go, we are proud to work closely with MoneyGram,” added Williams.

To receive remittances from MoneyGram on Lynk, users can sign in to a tier-2 account on the app, go to the Remittance section, select MoneyGram, enter the MoneyGram reference number, validate the information, and the money is immediately disbursed to their digital wallet. Users can collect up to J$100,000 or the US equivalent daily.

In its first year of operations, Lynk’s mobile wallet hit J$1.5 billion in transactions (equivalent to US$9.8 million). Along with the new remittance feature, the app also enables users to purchase mobile credit, pay bills at more than 300 utility companies, insurance brokers, and loan agents, transfer to other Lynk accounts, and pay at more than 5,000 local businesses across Jamaica.